Media Buyer
Run paid ads for Archel and for our clients. Disciplined testing, plain reporting, no vanity metrics.
The role
We run ads for ourselves to find new clients, and we run ads for clients who want more than reviews and a website. Both need the same thing: someone who tests one change at a time, reads the numbers honestly, and can say in plain English whether an ad is working. The creative is mostly screen recordings of real Google listings and real client sites, not polished agency video. You will own the accounts, the tests and the weekly report.
What you will do
- Set up and run Meta campaigns for Archel: one campaign, one ad set, three creatives, one change at a time
- Launch and manage Google and Meta campaigns for clients once they are live with us
- Write the hooks and brief the creative, using real listing comparisons and client sites
- Build landing pages that match the ad, with the same words and the same face
- Set up tracking properly: pixel, conversions from the CRM, cost per booked call
- Report weekly in plain English: what ran, what it cost, what to change, what to kill
What we are looking for
- Experienced in Meta Ads Manager, and comfortable in Google Ads
- Disciplined. You hold a test for seven days before you touch it
- Clear on the difference between a lead and a booked call, and you optimise for the second
- Able to write a hook a roofer would read and a landing page a flooring shop owner would trust
- Happy using AI tools for variations, research and reporting
Useful, not essential
- You have run ads for local service businesses, trades or clinics
- You have worked with a CRM that feeds conversions back to the ad platform
- You can edit a short screen recording with a voiceover
About Archel
Archel is a small, early-stage company that installs and runs AI and automation for owner-run UK local businesses: roofers, flooring shops, kitchen fitters, garages, clinics. Reviews, missed-call text-back, follow-up, Google listings, websites. One founder, a lot of AI, and a client list that is growing. Everything we do is built to use AI first and people where people make the difference.
How to apply
Email [email protected] with the subject line "Application: Media Buyer". Attach your CV and a cover letter, or write the cover letter in the email. Tell us why this role and one thing you have done that shows you can do it. The button below opens an email with the subject and a short template filled in.
Other open roles
- Business Development Representative: Phone-first outbound to owner-run local businesses. You find the owner, get them talking, and book the call.
- Customer Success Manager: Get new clients live, keep their systems delivering, and be the person they message when something needs doing.
Archel