Bespoke Builds

Custom AI and automation, built around how your business actually works

For businesses that have outgrown off-the-shelf tools. We scope the problem with you, quote it in writing, build it properly, and support it after launch. No templates, no retainer for the sake of it.

Scoped on a call Quoted in writing Supported after launch

This is the right route if

You run more than one location, or plan to
You have a team taking enquiries and quoting, not just you
You have a large past-customer database that nobody is using
An AI audit has told you what to build and you want it built properly
You have a specific, expensive problem and the off-the-shelf tools do not fit it

What we build

Six things we are asked for most. If yours is not here, it is probably a combination of them.

Front desk

AI receptionist and enquiry handling

Answers calls and messages, asks the right questions, captures details, books into the diary and hands anything complicated to a person. Trained on your services, your prices and your way of speaking.

Sales

Pipelines and follow-up for teams

A proper sales process for businesses with more than one person quoting. Every enquiry tracked from first contact to invoice, follow-up automated, nothing lost in a WhatsApp group.

Groups

Multi-location setups

One system across every branch, with each site seeing its own enquiries, reviews and numbers, and head office seeing all of it. Built for groups of showrooms, clinics or franchises.

Reactivation

Past-customer campaigns at scale

Thousands of old customers who have not heard from you in years. Segmented, messaged at the right moment in their replacement cycle, booked back in. Especially effective for kitchens, bathrooms, flooring and windows.

Integration

Connecting the software you already have

Diary, accounts, job management, website, phone system. Entered once, flows everywhere. We work with the tools you use rather than making you move.

Reporting

Numbers an owner can actually read

One dashboard: enquiries in, jobs won, reviews gained, revenue by source. Sent to your inbox on a schedule, so you stop asking people for numbers.

How a build runs

1Scope

A call, then a short written scope: what we are building, what it will do, what it will not do, and what it costs.

2Build

Milestones you can see and test. Nothing goes in front of a customer until you have signed it off.

3Hand over and support

Training, documentation and ongoing support so it keeps working as the business changes.

Not sure what to build?

That is what the AI Audit is for. It maps your business, finds the leaks, and ranks what is worth fixing. Most bespoke builds start there.

Frequently asked questions

What does a bespoke build cost?

It depends entirely on what we are building, so we scope it on a call and quote it in writing. Bespoke builds are our higher-ticket work and are priced accordingly. If a Growth System would solve your problem for a fraction of the cost, we will tell you that instead.

How long does a build take?

Anything from a few weeks to a few months depending on scope. You get a timeline with the quote and milestones along the way, with nothing going live until you have seen it.

Do I need to have done the AI audit first?

No, but it helps. The audit tells you what is worth building and in what order. If you already know exactly what you need, we can go straight to scoping.

What happens after launch?

We hand over with training for you and your team, written documentation, and a support arrangement so it keeps working as your business changes. You are not left with a system nobody understands.

Who owns what you build?

You do. Accounts, data, automations, the lot. If you ever want to move it or have someone else maintain it, you can.

What do you build on?

We build on proven, widely used platforms rather than anything exotic, including HighLevel for CRM, pipelines and automation, and the leading AI models for voice and chat. That means the system can be supported by others, not just us.

Tell us what is not working

Book a call and describe the problem. We will tell you whether it needs a bespoke build, a simpler system, or an audit first.

Book a call